OR DISABLE THE RELEVANT COOKIES. YOUR CONTINUED USE OF THIS WEB SITES
ACCEPT THOSE CHANGES.
1. What are cookies and how are they used on this website?
Cookies are text files generated by a website and placed on your computer
or on any other device you are using to access the website. Cookies are
used on this website for various purposes including, for example, to
evaluate, develop and track website usage, improve the user experience and
facilitate accommodation bookings, help your browser navigate through this
website, and collect standard internet log information and visitor
behaviour information. Cookies from third parties facilitate targeted
marketing on this and other websites and they (including those set by
Google Analytics Premium – see Section 2) are used to evaluate and compile
statistical reports for us on website activity. Section 2 and the table
below contain further details about the cookies used and their purposes.
Most of the cookies on this website do not capture a user's name or other
information that would identify the user personally. They merely identify a
computer or other device. All information collected by cookies on this
website is aggregated and therefore anonymous.
However, some cookies operated by our technology providers (such as Google,
Hotjar and Fresh Relevance) may collect certain personal information.
Please see below for an explanation of how you can find out details on and
manage these cookies.
Information collected by the marketing cookies on this website will be
disclosed to third parties. See the table below.
Session cookies store information locally on your device for the duration
of your visit and expire at the end of your browsing session, i.e. when you
close your browser window the session, cookie and information it collected
is deleted. Persistent cookies are stored on your computer or other device
and they remain there after you close your session until you delete them
manually or until your browser deletes them based on the pre-determined
period contained within the persistent cookie's file.
This website uses both first party and third party cookies, see the table
below. Section 2 below contains detailed information about the use of third
party cookies in particular marketing and analytics cookies.
We have decided to categorise cookies used on our website based on the UK
International Chamber of Commerce's cookie guide, as follows:
Cookies "strictly necessary" for functionality of this website's platform.
These cookies are essential in order to enable users to move around this
website and use its features.
"Performance" cookies which collect information about how users navigate
this website, for instance which pages users access most frequently. They
identify how users interact with our website, find out which pages seem to
hold people up, which pages are not used often, which pages take a long
time to load, what pages users tend to visit and in what order. All of this
helps us to refine and develop our website to try and make them more usable
when a user visits us again in future.
"Functionality" cookies which allow this website to remember choices you
make. For example, this can be the last date you’ve searched for or the
last holiday you’ve viewed.
"Targeting or advertising" cookies used to deliver adverts relevant to an
identified machine or other device (not a named or otherwise identifiable
person) which are tailored to interests associated with the website
activity tied to that machine or device. These cookies are also used to
limit the number of times a user sees an advertisement as well as to help
measure the effectiveness of the advertising campaign. They may also
remember that this website has been visited from a device and share that
information with marketing organisations. The marketing cookies on this
website are operated by third parties with our permission. Marketing
cookies are used to monitor from which advertising source a user was
directed towards our website, so that we know whether it is worth us
investing in that particular advertising source.
For more general information about cookies and how to disable them through
your browser, visit www.allaboutcookies.org. Contact us (see Section 5) if
you have questions about the cookies used on this website.
2. Technology Providers
This website uses Google Analytics Premium, a web analytics service
provided by Google Ireland Limited ("Google"). Google Analytics Premium
uses "cookies" (as described above and in particular, the navigation
analytics cookie described in the table) to help us analyse how the site is
used. The information generated by those cookies about your use of this
website and your current IP-address will be transmitted by your browser to
and will be stored by Google on servers in the United States and other
countries. Google will use this information on our behalf for the purpose
of evaluating your use of this website, compiling reports on website
activity and providing other services relating to website activity and
internet usage to us. You may choose not to opt-in to permit use of the
Google cookies and thereafter you can prevent that use by selecting the
appropriate settings on your browser, however please note that if you do
this you may not be able to use the full functionality of this website (see
Section 9 above). You may also stop the transmission of information
generated by the cookies about your use of this website and of your IP
address to Google, by downloading and installing the Google Analytics
Opt-out Browser Add-on available here:
Google also displays adverts for Vacation Rentals (UK) Ltd on third party
which may take into account a user's prior visits to this website.
You may reject or delete the Google advertising cookie i.e. you may opt out
of Google's interest-based advertising program by visiting the Google
advertising opt-out page https://adssettings.google.co.uk/anonymous
We combine data collected by Google Analytics Premium, with data about our
adverts that have been shown using the Google Display Network or
DoubleClick for Advertisers, to understand how anonymous users interact
with this website after seeing our adverts. We do this to analyse and
optimise our advertising campaigns.
This service provides website heat maps, conversion funnels, session
replays and form analytics to help us make our website more usable for you.
If you would like to opt out, you can do so here:
This service helps us manage promotions and merchandise we display on the
website (banners, select properties, etc.) and allows us to email you a
reminder if you have started (and filled in your email address), but not
completed your booking. This is an essential part of our service to you
which helps us provide good user experience. To manage your cookie
3. Does the policy apply to linked websites?
applies to this website so when you link to other websites you should read
their own cookie policies.
information we hold about you.
By email: email@example.com
Or write to us at: Vacation Rentals (UK) Ltd, Spring Mill, Earby,
Barnoldswick, Lancashire, BB94 0AA, United Kingdom.