Why Partner With Landal?

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About Landal
Formed through the merger of Roompot and Landal GreenParks, Landal is now one of Europe’s leading holiday park operators, offering a broad range of accommodation and holiday experiences across key markets.

We are proud to work with resort partners to create high-quality, guest-focused destinations across the UK, offering a wide range of nature-based breaks, from short escapes to longer stays, so guests can find what works best for them.

UK Prospectus 2026
Our Scale & Reach
With more than 30,000 holiday accommodation units across Europe, Landal’s growth has been built on strong locations, effective marketing, and long-term relationships with our resort partners.

Our marketing and distribution network operates across 11 countries, helping to generate consistent, year-round demand. This includes multi-channel campaigns, access to key European markets, and a revenue management approach designed to optimise both occupancy and rate over time.

Each year, around six million guests stay with Landal, ranging from couples and families to larger, multi-generational groups. This broad appeal helps drive consistent demand across our resorts.

MAP UK
Our Teams
Our teams are structured to provide local expertise whilst also benefitting from wider European support. In the UK, dedicated on-the-ground teams work closely with each park, focusing on day-to-day performance, guest experience, marketing and operational delivery.

They are supported by our central teams in Amsterdam, who bring additional specialist support across distribution, commercial, brand & operational functions. This combination allows us to respond quickly with our local expertise, while benefitting from the scale and insight of a wider international network.

For our resort partners, this means having a team that understands your park in detail, backed by the systems, data and platforms to drive long term growth.
Working with us
Holiday resorts offer strong long-term potential, but success depends on getting the fundamentals right, from positioning and product to pricing and day-to-day operations.

Partnering with Landal brings scale, credibility and decades of experience to your resort, reducing the complexity and risk associated with holiday resort operations and development. We are proud to enable our partners to deliver commercially successful, guest-focused, future-ready resorts, with the right amount of guidance, bespoke to each park.

For those developing or investing in a holiday resort, involving an experienced operator early can make a significant difference.

If you’re exploring your options, we’re always open to a conversation about your resort and how Landal could support your plans.
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